GoForma, a UK based accountancy firm wanted me to build links to their website.
I decided that the two best ways of doing this were:
People Placement: I wrote articles on further education companies, recruitment companies, and property management SAAS companies about how to get into accountancy, tax implications of hiring staff and how to manage your property portfolio in a most tax efficient way.
Digital PR: I created a piece on the number of people due a pay rise following the minimum wage increase in 2024. I then pitched this out to the local press in the UK.
You can see the 13 links that I built here. The average DR of the links was 58.
Some of the best links were:
https://www.mrisoftware.com/uk/blog/inheritance-tax-planning-on-buy-to-let-properties/ (DR 80)
https://www.birminghammail.co.uk/news/midlands-news/nearly-45000-birmingham-workers-pay-30294464 (DR 80)
https://kaplan.co.uk/blog/careers/pathways-into-accountancy-without-a-degree (DR 60)
If you’d like me to do this type of work for you then please email me at oli@olibaisedigital.com.